Your film should have a beginning, a middle and an end.
The beginning can show what kind of film it is, where it's set, who the characters are and the relationships between them.
The middle is where the main action of the film takes place. You'll use this to develop your story or message.
You should usually make sure that your film ends clearly.

• Make it obvious what has happened (if it's a story) or
• what the message or conclusion is (if it's a factual film).

Make sure your film has a good pace. Don't give too much information at once, but don't let it drag. It can be a good idea to build up the pace as the film goes on.